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Cookie Policy

1. Introduction

We are committed to transparency and the protection of privacy at Japan National Tourism Organization ("Company", "we" "us"). This document discloses our information gathering and dissemination practices at https://business.jnto.go.jp/ operated by us.

If you wish to change your consent settings please click here.

1.1 Cookies

"Cookie" is a small capacity text file that is saved in your browser or device via websites, applications, online media, and advertisements. There are various kinds of cookies. The cookie provided by the entity that operates the domain you are accessing is called "first party cookie". As a result, the cookie provided by us while you are visiting https://business.jnto.go.jp/ ("our website") is the first party cookie. The cookie provided by the company that does not operate the domain you are accessing is called "third party cookie". So, while you are visiting our website, we can allow third parties (For details, see 3.2 below.) to set cookies on your browser, which is a third party cookie. Each cookie lasts for a different period of time. "Session cookie" will last only while your browser is open. When you close the browser, this cookie will be deleted automatically. "Persistent cookie" is another cookie, which means it will survive even after closing the browser. For example, this cookie will recognize your device when you browse the Internet by opening the browser again.

1.2 Similar identification technologies

We call this document a cookie policy, but this document is intended for cookies and other identification technologies that we can use or allow us to use on our service on our company. When this document mentions cookies it should be understood to include such similar technologies.

  • "Pixel tags" (also called beacons) are small blocks of code installed on (or called by) a webpage, app, or advertisement which can retrieve certain information about your device and browser, including for example: device type, operating system, browser type and version, website visited, time of visit, referring website, IP address, advertising identifiers, and other similar information, including the small text file (the cookie) that uniquely identifies the device. Pixels provide the means by which third parties can set and read browser cookies from a domain that they do not themselves operate and collect information about visitors to that website, typically with the permission of the website owner.
  • "Local storage" refers generally to other places on a browser or device where information can be stored by websites, ads, or third parties (such as HTML5 local storage and browser cache).
  • "Browser fingerprinting" is a technique to use the technical information transmitted by the devices for the optimisation of the layout of web content (e.g. system fonts, screen resolution, which plugins you have installed, and what platform your browser is running on) to uniquely identify your browser without installing a persistent identifier (e.g. cookie) on the device.

2. How do we use cookies?

2.1 The types of cookies

We use following types of cookies:

  • "Performance cookies": These cookies collect information about how visitors use our websites, for instance which pages visitors go to most often, and whether they get error messages from web pages. These help us make sure that the website is working properly and fix any errors. We can also improve the way the site works and presents content to you.
  • "Advertising cookies": These cookies are used to deliver relevant ads, track email marketing or ad campaign performance and efficiency. For example, we and our ad partners may rely on information acquired through these cookies to serve you ads that may be interesting to you on our website or other websites. Similarly, our business partners may use a cookie to determine whether we've served an ad and how it performed or provide us with information about how you interact with them.

2.2 The purposes of cookies and other information

The table below explains the cookies we use and why.

Cookie type

Name

Provider

Purpose

References

Duration (Session/persistent)

Performance cookies

Advertising cookies

Ckid, cktst, dph, fbh0, gcma, ph

ADARA

These cookies are performance cookies used by ADARA to analyze users' action (including page views and number of unique users).

These cookies are also advertising cookies. These advertising cookies record information about your website activity such as pages you visit so that we can provide you with targeted advertisement on external websites and analyze the effects of such advertisements.

(ex) If you visit the pages regarding hot springs on our website, our advertisements related to hot springs are shown on our website and external websites. We will have a report with regards to effects of such advertisement (e.g. how many people made reservation of hotels or air flights after clicking our advertisement).

(1) Data Policy

https://adara.com/privacy-promise/

(2) Opt Out

https://adara.com/opt-out/

2 years

Advertising cookies

Fr, wd, xs, sb, pl, dpr, datr, c_user

Facebook

By using these advertising cookies, Facebook will show our targeted advertisement to Facebook users who visited our website.

(1) Data Policy

https://www.facebook.com/about/privacy

(2) About Facebook Ads

https://www.facebook.com/help/769828729705201/

*See "How Ads Work on Facebook" > "How does Facebook decide which ads to show me and how can I control which ads I see?"

2 years

Advertising cookies

APISID, DV, HSID, NID, OTZ, SAPISID, SID, SIDCC, SSID, UULE

Google

These advertising cookies record information about your website activity such as pages you visit so that we can provide you with targeted advertisement on external websites and analyze the effects of such advertisements.

(ex) If you visit the pages regarding hot springs on our website, our advertisements related to hot springs are shown on external websites, and we will have report regarding effects of such advertisements.

(1) Privacy Policy

http://www.google.co.jp/intl/en/policies/privacy/

Advertising http://www.google.co.jp/intl/en/policies/technologies/ads/

Remarketing https://support.google.com/adwords/answer/2453998

(2) Settings for Google ads

http://www.google.com/ads/preferences/

*To opt out of DFP(DoubleClick for Publishers) or DFA(DoubleClick for Advertisers) configure "Opt out of interest-based Google ads across the web"

2 years

Performance cookies

ga, gat, gid

Google

These cookies are used by Google, which monitors traffic levels, search queries and visits to our websites. Google Analytics stores internet protocol ("IP") addresses on its servers in the US. An IP address is a unique number assigned to each device (such as your computer) that allows it to communicate with other devices on a computer network (such as modems, printers or other computers).

Google allows us to view the report with regards to users who visited our report on anonymous basis. The elements on the report include the following:

(a) how many people visited our website

(b) how users visited our website (e.g. by clicking specific advertisement);and the devices (e.g. PC or smartphone) used by users to visit our website.

We also implement Google Analytics Advertising Features, and we can create segments for targeting advertisement on Google Analytics and check the report regarding the nature of users (e.g. gender, generations, or interests) who viewed our advertisement based on the data on Google Adwards.

(1) "How Google uses data when you use our partners' sites or apps"

www.google.com/policies/privacy/partners/

(2) Google Analytics Opt-out Browser Add-on https://tools.google.com/dlpage/gaoptout?hl=en

(3) For Google Analytics Advertising Features, please refer to the following link.

https://support.google.com/analytics/answer/2700409?hl=en&topic=2611283

ga 540 days

gat 1 minute

gid 24 hours

Advertising cookies

Bkdc, bku

Oracle

These advertising cookies record information about your website activity such as pages you visit so that we can provide you with targeted advertisement on external websites and analyze the effects of such advertisements.

(ex) If you visit the pages regarding hot springs on our website, our advertisements related to hot springs are shown on external websites, and we will have report regarding effects of such advertisements.

(1) Oracle Marketing Cloud & Oracle Data Cloud Privacy Policy

https://www.oracle.com/legal/privacy/marketing-cloud-data-cloud-privacy-policy.html

(2) Interest Based Advertising Enabled by Oracle Data Cloud

https://www.oracle.com/legal/privacy/privacy-choices.html#iba

180 days

Advertising cookies

_zlcmid, _mkto_trk, _td, _td_global

Treasure Data

These advertising cookies record information about your website activity such as pages you visit so that we can provide you with targeted advertisement on external websites and analyze the effects of such advertisements.

(ex) If you visit the pages regarding hot springs on our website, our advertisements related to hot springs are shown on external websites, and we will have report regarding effects of such advertisements.

If users use Skyscanner service on our website, these cookies are also used to collect the information what kind of flight users searched on Skyscanner.

For Skyscanner, please refer to the following link.

https://www.skyscanner.com/

https://www.treasuredata.com/privacy/

2years

3. Your choices

3.1 Strictly necessary cookies

We use strictly necessary cookies listed in Section 2 in order to be able to provide you our services that you have requested from us. Please note that without these cookies the functionalities of our webpage that you have requested would not work properly.

If we have collected information via our strictly necessary cookies from your device which may identify you ("personal data") we will process such information on the basis of our legitimate interest to provide the requested services.

We use cookies listed in Section 2 only if you have given your consent to do so on our homepage. On your first visit to this website you will have seen a pop-up regarding cookies. Please read this cookie policy carefully for more details about the way we use cookies. Although this pop-up will not usually appear on subsequent visits you may withdraw your cookie consent at any time by following the instructions in this cookies policy.

Please note that if we have collected information via our cookies from your device which may identify you ("personal data") we will process such information on the basis of your consent to maintain and monitor the performance of our website, to constantly improve the site and the services it offers to our users and to optimize our advertising. This does not affect your choices described above.

3.2 How to withdraw your consent

  • You can withdraw your consent from our cookies here .
  • You can withdraw your consent from the cookies of our business partners on their websites specified in here.
  • Browser settings

You can at any time delete the cookies that have been set and change your browser settings and/or block all or some of any other cookies that are set on your device in the future through your browser settings. Please see the following links provide instructions for managing cookie settings of commonly used browsers:

In addition, you can visit www.aboutcookies.org, which contains comprehensive information on how to do this on a wide variety of browsers.

Moreover, you can use another online service enabling you to manage the advertising cookies set in your devices: http://www.youronlinechoices.com.

4. Your rights

You may have the following rights:

  • Information regarding your data processing: You have the right to obtain from us all the requisite information regarding our data processing activities that concern you.
  • Access to personal data: You have the right to obtain from us confirmation as to whether or not personal data concerning you are being processed, and, where that is the case, access to the personal data and certain related information.
  • Rectification of personal data: You have the right to obtain from us the rectification of inaccurate personal data concerning you without undue delay, and to complete any incomplete personal data.
  • Erasure of personal data: You may also have the right to obtain from us the erasure of personal data concerning you without undue delay, when certain legal conditions apply.
  • Restriction on processing of personal data: You may have the right to obtain from us the restriction of processing of personal data, when certain legal conditions apply.
  • Object to processing of personal data: You may have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you, when certain legal conditions apply.
  • Data portability of personal data: You may have the right to receive your personal data in a structured, commonly used and machine-readable format, and have the right to transmit those data to another controller without our hindrance, when certain conditions apply.

However, please note that your re-identification in relation to cookies is not always possible for us. In such case, we will require you to provide additional information to enable your identification in order to fulfil your request to exercise your above rights.

5. Contact details

For any questions or requests relating to this Cookie Policy, you can contact us by email at webmaster@jnto.go.jp.

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